デジタル化が進む現代、ブランド保護が必要なチャネルが拡大しています。その結果、商標のクリアランスや監視が今まで以上に重要となってきています。しかし、その現状をしっかり踏まえ活動をしている企業はどの程度あるのでしょうか？ 本レポートでは、イギリス、アメリカ、ドイツ、フランス全土の社内・社外法務部門や大小企業から300人の商標の専門家を対象としてアンケート調査を実施し、レポートにまとめています。
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