Patent licensing is a great tool for organizations wanting to extend the reach of their innovations by putting valuable technologies in the hands of those best placed to apply them. This can help create business value from their portfolio. Today, the advantage lies in how leading IP teams use patent analytics to identify, prioritize and pursue the right opportunities with greater speed and confidence.
As patent portfolios grow in size and complexity, traditional manual approaches to licensing are harder to scale. IP teams need faster, more defensible ways to assess portfolio value, understand market demand, find the right licensing targets and support decisions with clear evidence.
In this webinar, Gaurav Sawant, Clarivate licensing expert, Ed White, Head of Research at Clarivate Center for IP and Scott E. Schneider, Patent Engineering Lead at IBM revisits the core foundations of effective licensing strategies and explores how they have evolved to meet today’s demands. Building on proven approaches to portfolio evaluation, market assessment and partner identification, this session will show how organizations are enhancing these practices with advanced analytics to drive stronger, more consistent outcomes.
We will demonstrate how Derwent Patent Analytics enables IP teams to:
- Identify high-potential licensing assets across large, complex portfolios
- Understand market demand and prioritize the most relevant licensing targets
- Strengthen licensing and negotiation strategies with data-driven evidence
- Scale licensing programs with greater speed, consistency and confidence
You will also see how analytics can support critical decisions across the licensing lifecycle, from opportunity identification to partner selection and deal strategy, helping transform licensing from a reactive activity into a more systematic, insight-led capability.
Whether you are building a new patent licensing program or improving an existing one, this session will show how patent analytics can help you find licensing opportunities, support smarter decisions and drive more revenue from your IP portfolio.